The Art of Communications led by Karen Hughes

Digital Communications in the 2012 Election

The data-driven campaigns of 2012 demonstrated the impact of analytics, social media and mobile communication on the electorate. We will explore the most important innovations of the last election cycle and discuss what's in store for 2014 and what it means for the business of politics.

Guest: Michael Bassik
Managing Director & U.S. Digital Practice Chair
Burson Marsteller

Room: L166

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Tuesday, April 9, 2013 - 4:00pm